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What does the concierge team actually do?
If you’ve ever wondered:
You’re not alone. It’s one of the most common questions we get from both new and experienced agents curious about what makes the onboarding experience at CENTURY 21 Leading Edge Realty and CENTURY 21 Atria so unique.
And the answer?
They do a lot—and they do it with purpose.
Our concierge team is one of the most valuable parts of our brokerage partnership’s success system. They are the launch team for every new agent joining our family—ensuring that each person begins with clarity, confidence, and the right tools to grow a thriving real estate business.
Your First Days, Done Right
Once an agent is hired by their manager, the concierge team steps in as the next critical touchpoint. Their role is to make sure that every new agent is fully equipped and supported from the very start.
That means personalized, one-on-one guidance through the essential platforms and systems we use—like HUB21, BrokerBay, and our automated social media tools—as well as hands-on help getting set up with email, CRM, and listing management tools.
No confusion. No overwhelm. Just calm, knowledgeable guidance from people who know the business inside and out.
A Powerful Partnership: Concierge + Manager
Our concierge team doesn’t work in isolation—they’re closely aligned with the managers who bring new agents onboard. After hiring, managers remain deeply involved in guiding each agent’s path forward, including developing a personalized business plan to set clear goals and a growth-focused strategy.
While managers focus on the vision and the bigger picture, our concierges help execute the details. It’s a seamless, coordinated effort to ensure every agent begins their journey with the right mindset, support, and tools.
The Tools You’ll Learn, The Way You’ll Grow
With the help of our concierge team, new agents gain fast and effective access to:
- HUB21: A powerful, all-in-one business hub that includes websites, CRM, listing tools, marketing campaigns, and CMA reports.
- Social Media Automation: A streamlined tool that lets agents schedule content, grow their personal brand, and boost engagement across all major platforms.
- BrokerBay: Once TRREB membership is confirmed, agents can manage listings, showings, feedback, and offers—all in real-time.
- Google Suite & Internal Systems: Set up email, calendars, file sharing, and communication tools—all with support to ensure nothing gets missed.
Beyond Day One: Ongoing Training & Support
New agents don’t just get a warm welcome—they get a full runway to success. Our brokerages offer exclusive access to ongoing training sessions, webinars, and guest expert talks to help agents level up consistently. Everything is accessible through the C21 Google Calendar, and it’s all included as part of your experience with us.
A Team That Has Your Back
From the moment you say yes, you’ll feel the strength of a real support system behind you. Key members of the onboarding experience include:
- Ida Oligario, Dawn Pappas and Samantha Tamburro – Our Concierge Team
- Your hiring manager and the full leadership team at CENTURY 21 Leading Edge & CENTURY 21 Atria
This collaboration is what gives our new agents such a strong head start—and why so many of them launch fast and never look back.
Summary
Their Title May Say "Concierge"—But They're So Much More
They’re not just here to hand you a checklist or walk you through tech.
They’re here to help you build a foundation.
They’re here to set the tone for your entire career.
And at CENTURY 21 Leading Edge and CENTURY 21 Atria, we don’t just value our concierge team—we celebrate them.
They’re a key reason why our agents don’t just start.
They take off.
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